Internet Marketing – Free Marketing And Paid Advertising
To have success with marketing your website on the internet, you need to learn how to do “internet marketing” down to its core. It’s not an easy task. Every year people get the desire to start a business on the internet, and at first, their intentions are clear. They typically just want to earn enough money to help pay bills, or simply… to replace their job.
But there’s a problem here. Most people see how easy it is to access information on the internet, and how easy it is to get an internet business up and running. But the 1 critical thing that they lack (and clearly don’t understand) is how to promote their business on the internet.
When it comes to promoting your business online, that’s where the tables turn. Suddenly things get tough, and people like to abandon ship. If you’re that weak and fragile in your belief of your internet business… you will probably NEVER have success online, or it will take you 5-10 years for you to start making some money.
5-10 years is a long time to learn some simple lessons about internet marketing. I’m assuming that you will probably start off with paid advertising. That’s fine. I love paid advertising, and I use it everyday in my business. But I still do a small bit of free marketing so that it can help diminish the costs of my paid advertising.
It’s a win-win situation in my opinion. Now you should know that you will more than likely get more sales with paid advertising on a daily basis, but the more you do free marketing, the more your advertising costs will slowly dwindle. Eventually years down the road, your free marketing income will surpass the amount of money that you’re investing into advertising. Meaning that you will be in a 100% profit business.
But free marketing takes work. There are all kinds of strategies out there. There is article marketing, social marketing, search engine marketing, blogging, rss marketing, email marketing, email marketing, and even affiliate marketing. These are just some of the major free marketing strategies, but many more exist – like guest blogging, or blog commenting.
Don’t give up though if for the first few months you’re not drowning in an endless sea of sales. The only thing that can give you fast sales like this is paid advertising. But the leads and customers that you do get from free marketing are HIGHLY profitable. They are high quality, and they come to you, already viewing you as the obvious expert. And they will listen to you.
Take your internet business and be serious with it. Don’t listen to the nay-sayers who will try and sway your dream of financial independence. A lot of people don’t believe that you can make a good income on the internet. They know there’s a lot of work involved (especially if you aren’t good with computers), but for the most people, when most people hear the term “internet business”… they think of some bad money scheme.
Truth is, if you don’t want to sell “how to make money” or “internet marketing” products, you don’t have to! You can sell things that you’re interested in. You can sell basketball products, gardening, do eBay, create software, and etc. Don’t limit yourself to just 1 or 2 niches. Expand your portfolio, and you will be good to go. Good luck!